HAKEA
Design with rigor, clarity, and craft.
HAKEA is an industry-recognized design consultancy founded by Giles Thackway. Research-led and AI-augmented, HAKEA applies the latest design thinking to partner with businesses in solving real-world problems—delivering products and experiences that are as strategic as they are intuitive. Every engagement is deliberately lean and led by Giles directly. He provides the depth and craft of a larger agency without the overhead, scaling with a network of trusted collaborators only when a project demands it.
From securing a finalist spot in the 2025 Amazon Nova Partner Demo Competition for AI banking to a Scrip Award nomination for Clinical Partnership of the Year, my work drives industry-leading recognition for my clients.
Services
Every service connects — great UX informs better interfaces, better interfaces are sustained by strong design systems, and all of it is grounded in research. AI tools and methods are woven throughout, not as a shortcut, but to work smarter and arrive at better outcomes.
HAKEA
Design with rigor, clarity, and craft.
HAKEA is an industry-recognized design consultancy founded by Giles Thackway. Research-led and AI-augmented, HAKEA applies the latest design thinking to partner with businesses in solving real-world problems—delivering products and experiences that are as strategic as they are intuitive. Every engagement is deliberately lean and led by Giles directly. He provides the depth and craft of a larger agency without the overhead, scaling with a network of trusted collaborators only when a project demands it.
From securing a finalist spot in the 2025 Amazon Nova Partner Demo Competition for AI banking to a Scrip Award nomination for Clinical Partnership of the Year, my work drives industry-leading recognition for my clients.
Services
Every service connects — great UX informs better interfaces, better interfaces are sustained by strong design systems, and all of it is grounded in research. AI tools and methods are woven throughout, not as a shortcut, but to work smarter and arrive at better outcomes.
HAKEA
Design with rigor, clarity, and craft.
HAKEA is an industry-recognized design consultancy founded by Giles Thackway. Research-led and AI-augmented, HAKEA applies the latest design thinking to partner with businesses in solving real-world problems—delivering products and experiences that are as strategic as they are intuitive. Every engagement is deliberately lean and led by Giles directly. He provides the depth and craft of a larger agency without the overhead, scaling with a network of trusted collaborators only when a project demands it.
From securing a finalist spot in the 2025 Amazon Nova Partner Demo Competition for AI banking to a Scrip Award nomination for Clinical Partnership of the Year, my work drives industry-leading recognition for my clients.
Services
Every service connects — great UX informs better interfaces, better interfaces are sustained by strong design systems, and all of it is grounded in research. AI tools and methods are woven throughout, not as a shortcut, but to work smarter and arrive at better outcomes.